Monthly Metrics
2026-09-06 to 2026-09-06
Total Spend: $3,334.64
Adwords Total Cost
$2,787.00
Adwords Cost per Quiz
$154.87
Adwords spend ÷ Adwords conversions · breakdown is of gclid-attributed quizzes only
Good (A–B)
36.1%
13 quizzes
OK (C–F)
19.4%
7 quizzes
Poor (G)
44.4%
16 quizzes
Adwords Cost per Consult
$557.40
Adwords spend ÷ HubSpot leads with a Google Click ID
Facebook Ads Total Cost
$547.64
Facebook Ads Cost per Quiz
$28.82
Facebook spend ÷ Good/OK fbclid-attributed Typeform submissions
Good (A–B)
42.9%
15 quizzes
OK (C–F)
11.4%
4 quizzes
Poor (G)
45.7%
16 quizzes
Facebook Ads Cost per Consult
$109.53
Facebook spend ÷ HubSpot leads with a Facebook Click ID
Funnel
Quiz Starts
Typeform: starts
Quiz Submissions/Completions
Typeform: submissions
HubSpot Quizzes
HubSpot: filledOutQuiz
Leads (Consult Booked)
HubSpot Contacts: hs_lead_status = NEW, created in range
New Clients Signed
HubSpot: newClientsSigned
HubSpot
Referrals
0
Referral - Not suited
Missed Consults
0
Cost per Lead
$256.51
(Adwords spend + Facebook spend) ÷ HubSpot leads
Cost per Client
—
(Adwords spend + Facebook spend) ÷ HubSpot new clients signed
% of Closed Consults
0.0%
Closed won ÷ (closed won + closed lost)
New Upgrades Signed
0